Pedestrian Safety Reflector

When drivers fail to yield, pedestrians pay the price. Busy intersections and shorter days mean that drivers need to be extra careful during fall and winter.

As the weather changes and daylight hours decrease, pedestrian become more vulnerable.

Nearly half (44 per cent) of all crashes with pedestrians happen between October and January. Even when drivers proceed with caution, it’s hard to se pedestrian when visibility is poor.

In B.C., 79 per cent of crashes involving pedestrians happen at intersections. Whether it’s taking a break from your phone or yielding the right-of-way, we all need to do our part to keep pedestrians safe.

Come by our office and pick up a free pedestrian safety reflector! They are great for jackets, hoodies and backpacks.

Visit ICBC website for more detail.